Turn Clicks Into Revenue With Data-Driven PPC Campaigns

Your PPC budget depends on your industry, competition, and goals. We typically recommend starting with at least $2,000-$5,000 per month for search campaigns to gather sufficient data and see meaningful results. However, we work with businesses at all budget levels and will create a strategy that maximizes your specific investment. During your free audit, we'll provide a recommended budget based on your market and objectives.

One of the biggest advantages of PPC is speed. You can start seeing clicks and traffic immediately after launching your campaigns. However, optimal performance typically develops over 30-90 days as we gather data, test variations, and refine targeting. Most clients see significant improvements in cost per conversion and ROI within the first 60 days of working with us.

PPC delivers immediate visibility through paid ads at the top of search results, while SEO focuses on earning organic rankings over time. PPC provides instant traffic and precise control over targeting and budget, but stops when you stop paying. SEO takes longer to see results (typically 3-6 months) but builds sustainable organic traffic. The best strategy often combines both: use PPC for immediate results while building long-term SEO authority.

We offer flexible month-to-month agreements because we believe in earning your business through results, not locking you into long contracts. That said, PPC optimization is an ongoing process, and we recommend at least 3-6 months to fully develop and optimize campaigns for peak performance. Most of our clients stay with us for years because they see consistent results and ROI.

We focus on metrics that directly impact your bottom line: cost per acquisition, conversion rate, return on ad spend, and total revenue generated. While we track all metrics including clicks, impressions, and click-through rate, we optimize primarily for conversions and ROI. Your success is measured by whether you're profitably acquiring customers, not by vanity metrics. We customize KPIs based on your specific business goals.

We have experience managing PPC campaigns across dozens of industries including e-commerce, B2B services, healthcare, legal, home services, technology, real estate, and more. Each industry has unique challenges and opportunities in PPC, and we bring specialized knowledge to create strategies that work for your specific market. If you have a product or service with a clear target audience and healthy profit margins, we can likely help you grow with PPC.

We can do both. If you have existing campaigns, we'll conduct a thorough audit to identify what's working and what needs improvement. In many cases, we can optimize and restructure existing campaigns rather than starting over, preserving your historical data and Quality Scores. However, if your current setup has fundamental issues, we may recommend rebuilding campaigns with proper structure. We'll always recommend the approach that gets you the best results fastest.

We're obsessed with performance, not just managing accounts. Many agencies set up campaigns and make minimal adjustments. We actively optimize weekly, test continuously, and treat your budget like our own. You get a dedicated senior PPC specialist (not a junior account manager), transparent reporting, and direct communication. We're also a Google Premier Partner with access to beta features and advanced support. Most importantly, we only succeed when you succeed, which is why 98% of our clients stay with us.